Measuring Influence Across Industries
Scoring the 2025 Forbes World’s Most Influential CMOs
What do the most influential CMOs in your industry do differently? Find out in Sprinklr's companion report for the 2025 Forbes World's Most Influential CMOs list.
In our 9th year as the lead data partner, we’ve gone beyond rankings to unpack the data behind the list. This report provides industry-by-industry comparisons and benchmarks that show what marketing influence looks like across industries.

The report focuses on seven industries, each of which has multiple CMOs represented on the 2025 Forbes World’s Most Influential CMOs list.
- Apparel & Footwear
- Consumer Packaged Goods
- Financial Services
- Luxury Goods
- Media, Entertainment & Sports
- Technology
- Telecommunications
Read the report